Casestudie: Nestlé Boutique & Nestlé Office

Eén merk, twee werelden: ruimtes ontwerpen die mensen en een doel met elkaar verbinden
115 m²
Het vlaggenschip van Nestlé Boutique
4.500 m²
Kantoor van Nestlé
480
werkstations
2020-2022
implementatieperiode

A cohesive brand experience across two environments - a flagship retail boutique and a national corporate office. Both projects were designed to reflect Nestlé’s values of quality, trust, and sustainability while adapting to different functional contexts: an immersive, flexible retail space for customers, and a dynamic, collaborative workplace for 480 employees.

Overzicht van het project

Nestlé Boutique

A multifunctional retail concept combining store, showroom, and promotional platform.
Key design intentions:

  • Clear navigation and intuitive product zoning
  • Modular display system for seasonal updates
  • Coffee corner and tasting module for visitors
  • Natural materials and warm neutral tones
  • Interactive digital and media elements
  • Sustainable fit-out: 90% locally sourced materials, low-VOC finishes, and recycled components

Nestlé Office

A two-level open space combining work areas, meeting rooms, and informal collaboration zones. The design draws inspiration from local urban topography and the Dnipro River, creating a spatial metaphor that mirrors the flow of a city within the office:

  • Work zones placed along façades for daylight
  • Meeting islands located centrally
  • Corridors designed as “streets” connecting departments
  • Multifunctional Business Garden as a flexible hub for events and informal communication

Compliance with BREEAM and WELL sustainability standards

Strategische betekenis

Both projects represent a holistic approach to brand identity through spatial design. The boutique embodies customer experience and product storytelling, while the office translates Nestlé’s culture into a dynamic, people-oriented workspace. Together, they form a unified ecosystem - where architecture, sustainability, and brand values converge.

Schaal en programma

Nestlé Boutique

  • 115 m² flagship retail and presentation space
  • Showroom, tasting zone, seasonal window rotation
  • Coffee corner and modular shelving
  • Natural, locally produced materials

Nestlé Office

  • 4,500 m² open space with 480 workstations
  • Meeting rooms, business garden, informal zones
  • Local identity graphics, flexible lighting and furniture
  • Sustainable approach - local suppliers, recycled materials, low VOC

Belangrijkste uitdagingen en oplossingen geïmplementeerd

  • Reflecting global brand identity while adapting to local context
  • Achieving flexibility for seasonal and functional changes
  • Balancing openness with privacy and acoustics in the office
  • Meeting high sustainability standards within tight budgets
1
/
Uniform design-DNA
Ontwikkelde een gemeenschappelijke ontwerptaal voor zowel winkel- als kantooromgevingen.
4
/
Functionele zonering
Detailhandel op actieve lagere verdiepingen; daarboven bevinden zich kantoren, woningen en hotels.
3
/
Materiële strategie
90% lokale materialen met duurzame inkoop en gerecyclede componenten.
4
/
Merkintegratie
Bevat merkkleuraccenten, pictogrammen en contextuele grafische elementen.
5
/
Ruimtelijke metafoor
Kantoorindeling geïnspireerd op natuurlijke en stedelijke topografie, ter versterking van de lokale identiteit.
6
/
Flexibiliteit op de werkplek
Mobiele scheidingswanden, aanpasbaar meubilair en multifunctionele „Business Garden”.
7
/
Gebruikerservaring
Ontworpen voor verlichting, akoestiek en ergonomie om het comfort en de samenwerking te verbeteren.
8
/
Digitale laag
Multimedia- en interactieve elementen voor zowel de betrokkenheid van het personeel als het vertellen van verhalen over klanten.
9
/
Duurzaamheidskader
Het ontwerpproces is afgestemd op de BREEAM- en WELL-normen.
10
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Interdisciplinaire coördinatie
Geïntegreerde architectuur, engineering, branding en grafisch ontwerp onder één workflow.

Economische impact

The dual project — boutique and corporate office — demonstrates how design, functionality, and sustainability can translate directly into measurable business value.

  • 4,500 m² of workspace for 480 employees, boosting collaboration and operational efficiency
  • 115 m² flagship boutique, increasing brand visibility and customer engagement
  • +30% growth in spatial efficiency through flexible planning and multifunctional zones
  • 90% locally produced materials and sustainable finishes reducing environmental footprint
  • BREEAM & WELL-aligned design enhancing employee wellbeing and productivity

By uniting brand identity with workplace strategy, the project strengthened Nestlé’s local presence, improved internal performance, and set a new standard for responsible corporate environments in emerging markets.

Resultaat

The Nestlé Boutique became a recognizable and emotionally engaging brand environment - a space that balances function and experience, enabling seamless navigation and flexible merchandising. It serves simultaneously as a retail point, a presentation platform, and a meeting place where the brand interacts with its audience through sensory and digital storytelling.

The Nestlé Office established itself as a flexible and inspiring workspace designed to foster collaboration, innovation, and well-being. The environment captures the essence of the brand while embedding a sense of local identity through materiality, color, and spatial organization. The result is a sustainable and adaptive ecosystem that reflects Nestlé’s commitment to people, culture, and performance, embodying its core principle - “Good Food, Good Life.”

The Nestlé Boutique and Office projects demonstrate how brand identity can transcend scale - from a 115 m² retail space to a 4,500 m² corporate environment. Through cohesive design strategy, sustainable materials, and a strong narrative connection, the two spaces form a unified expression of Nestlé’s values - trust, quality, and care for people and the planet.

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